Posting for Impact: Types of High-Performing Posts
I maximize my posting strategy by consistently hitting the limit with a well-rounded mix of content, including:
- Lead-generating color block posts
- Stories that build connection and trust
- Promotional posts highlighting services and offers
- Motivational content to inspire and engage
- Get-to-know-me posts that humanize and build relatability
- Engagement posts designed to spark interaction
Every post I share in groups is also shared on my personal profile for two key reasons:
- Omnipresence: Reposting ensures my audience sees my content repeatedly, creating the impression that I’m everywhere. This strengthens brand awareness and keeps me top-of-mind.
- Performance insights: Duplicating posts allows me to track which ones resonate most. High-performing content serves as a blueprint for crafting future posts that drive even better results.
Here are some examples of posts that have worked well for me:
Follow my profile and share my posts on yours:
This simple step builds credibility and trust. When people visit your profile, they’ll see content that showcases who we are and what we stand for—helping them get to know, like, and trust us even more.